Here’s what I think. A sports bra is the most important piece of gear we women have. So it better damn well do the job.
Before I started SHEFIT®, I never had any intention to start a business. I was just trying to solve my own problem. After years of frustration with the sports bras on the market, I was still doubling up. And tying off the excess straps with a rubber band.
Well, I called bullshit. And after lots of trials, I designed a prototype sports bra that I was able to adjust to my body. I felt amazing, and my confidence soared.
That’s what I want for all women and girls. No matter what size or shape or age or ability level. To know that incredible feeling of being supported and confident. Not just on the playing field, but in life.
SHEFIT Founder, Mom, Fitness Pro